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Vivinavi Los Angeles広告媒体
- #1
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- ロコガール
- 2004/08/17 17:00
ロサンゼルスやニューヨーク、サンフランシスコなどの、日本人が比較的たくさんいる場所で、広告を出したいのですが、日系の新聞や雑誌等で、おすすめのものがあったら教えて下さい。LAの日刊サンみたいな、フリーの新聞は、他地域でも発行されてるのでしょうか。もし、ご存知の方が、いたら教えて下さい!!!!
- #2
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広告の内容や、ターゲットとなる年齢層などによって異なってくるとは思いますが、多くのメディアは「プレスリリース」という形でファクスやメールで送るとただで掲載してくれますよ。今はどこも赤字で広告代は高いみたいです。
どこがお勧めとは分かりませんが、一応、LAのメディアはこんな感じでしょうか。
ビジネス系であれば、「US Japan Business News」という新聞があります。ニューヨークでも発行しています。文芸系であれば「TV Fun」という無料雑誌があります。レストラン系なら英字新聞「Sushi and Tofu」。文化系であれば無料英字新聞「cultural News」といった感じでしょうか。ちなみに、日刊サンもニューヨークで発行しています。
若者から駐在員や50代くらいの幅の広い年齢層が狙いであれば、LAの無料誌が適当でないかと思います。例えば、「Lighthouse」や「Bridge USA」「FrontLine」など。「FrontLine」はニューヨークでも発行してます。50代以上の高齢者や日系人をターゲットにしているのなら「羅府新報」でしょうか。数は少ないようですが、全米に購読者がいるようです。広告費は高いと聞きますけどね。
他にもあると思いますが、今思いつくのはこのくらいです。
頑張って下さい。
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