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Health Insurance Marketplace

January 8, 2025

 

Health Insurance Marketplace
The Health Insurance Marketplace Enrollment Deadline is January 15!

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4th Marketplace Enrollment Snapshot

The Centers for Medicare & Medicaid Services (CMS) is committed to a robust Marketplace Open Enrollment process for consumers so they can effortlessly purchase quality, affordable health care coverage. *CMS reports that 23.6 million consumers selected plan year 2025 coverage through the Marketplaces since the start of the 2025 Marketplace Open Enrollment Period, including 3.2 million new consumers.* That represents 11.6 million more enrollees compared to the 2021 Open Enrollment Period.

During last year’s record-setting Open Enrollment Period, 21.4 million people selected coverage through the Marketplaces, driving the uninsured rate to a historic low, where it remains today. Over 20.4 million consumers had active 2024 coverage and selected a plan for 2025 coverage or were automatically re-enrolled. Building on the historic success of last year and thanks to President Biden’s leadership, we are on track for a record high number of plan selections for this year’s Open Enrollment.


* To view the full press release, please visit: https://www.cms.gov/newsroom/press-releases/nearly-24-million-consumers-have-selected-affordable-health-coverage-aca-marketplace-time-left [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583062e9ff4c7b1e115292cc3e4963f35731d7abfaa90b064042628d68ed8993cde2379e0488013dcb545b1d760120cdd283bfd2b8e1c06fd00 ]
* To view the Marketplace enrollment snapshot report, please visit: https://www.cms.gov/newsroom/fact-sheets/marketplace-2025-open-enrollment-period-report-national-snapshot-1 [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583f48eba8ce153f30712b2ead0cdeb6926fc5623e541cdf66c0bd3bf2cd6e140504c80dc276678286d66caa2d3b66a5216d271fcd6f7f9a01c ]

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Open Enrollment Deadline - January 15, 2025

The Marketplace Open Enrollment Period on HealthCare.gov runs from November 1 to January 15. *Consumers will need to* *enroll by January 15, 2025, to have healthcare coverage starting on February 1, 2025!* After January 15, 2025, consumers will be able to enroll in or change plans if they qualify for a Special Enrollment Period [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583f3a5a54bdea1d627cc14772d2867fe22c37fb7a861b04dcfe0475ce2e39108afb4752e281a50167595a5586651f07fb82ee024aaec3738bf ]. Apply and enroll today at HealthCare.gov [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e145839401c20108b0d79cca65fd225eadfa70c219c6958d95ab2544dc1c42e2a17a36422b7ee91b54b873ee33f1dd8c30450a181342802fc43c3c ] or CuidadoDeSalud.gov [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583dc5577a215ae29af97e67d6357459aa320212dae69dd5b5c61ad5cd983d7c8e8a5df38b51f56bcad0092e782817df75a5f772fb793ab5b28 ].

Please use this video [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583a77cbae7a80810e7fbfafb495e01aba26236851daad2003dde2f37ae62e2b919cc65765e6d713796617d22eabdabdb2fe69dc14f021c5073 ], social media toolkit [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e145830b7ee7e1fd6880c9df9d438c14a77aa5d63d58b289d5556fe0ab7cc48c264850f21bc2b780a0f96064b573bcb134ba6ef5d64139c074d11b ] and graphics [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e145832bc16d627dc361c423c580f736fe10c14cc0ac9c9a03f6289e98f4028f051407bafd4142c67451a86f297f2b2eeb7566b28d2a9e5cc90ca2 ]to highlight the January 15 enrollment deadline to consumers to ensure they are aware of and understand this important deadline.

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THEME WEEKS OF ACTION

During the Open Enrollment Period, 'Theme Weeks of Action' [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583e5a2aee7e3f78aef6c74e1586d7da982f2edd5092c1afa3fa4377f605527bc35f319ca9029ba4bc7b60d0e95c82018d7902b00b8bb16872c ] are available each week for partners and Champions for Coverage to focus on specific audiences. Each theme week will include a toolkit with talking points, 5 Things You Need to Know, and social media and graphics to help promote the Marketplace. We encourage partners to use the resources available, develop an outreach plan, and share with your networks.

Week of January 5 – January 11, 2025 Theme Week of Action:

*Gig Workers Week of Action – Social Media Toolkit [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583c26ded4ec30e166c091c1f0bc0c9c422312b6dcd49d84f60f50b85e04c29646e8d7dfe685a340c663c4f729339276dd02b76c102bf34f98b ] and Graphics [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583c7dd847636c4d4d76ce9549bfa95e46aaf97c5c265c6cebe862d7aee787eafc03bc0db1fd3b7a885e3c5f0b1df000abd645bb861489c4e3e ]*

Gig workers

*Young Adult (Ages 18-34) Week of Action – Social Media Toolkit [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583c26ded4ec30e166c091c1f0bc0c9c422312b6dcd49d84f60f50b85e04c29646e8d7dfe685a340c663c4f729339276dd02b76c102bf34f98b ] and Graphics [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583c7dd847636c4d4d76ce9549bfa95e46aaf97c5c265c6cebe862d7aee787eafc03bc0db1fd3b7a885e3c5f0b1df000abd645bb861489c4e3e ] *

Young Adults
Week of January 12 – January 15, 2025 Theme Week of Action:

*“LAST CHANCE” Week of Action – Social Media Toolkit [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583c26ded4ec30e166c091c1f0bc0c9c422312b6dcd49d84f60f50b85e04c29646e8d7dfe685a340c663c4f729339276dd02b76c102bf34f98b ] and Graphics [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583c7dd847636c4d4d76ce9549bfa95e46aaf97c5c265c6cebe862d7aee787eafc03bc0db1fd3b7a885e3c5f0b1df000abd645bb861489c4e3e ]*

Last Chance
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UPCOMING PARTNER EVENTS

CMS is hosting a series of webinars during Marketplace Open Enrollment. During each webinar, CMS will share updates, resources, and information to help consumers navigate the Marketplace Open Enrollment Period. All Partners, Champions for Coverage organizations, Navigators, Certified Application Assisters, and Agents & Brokers are welcome to attend. Please find the webinar dates and times below. 


* January 8, 2025 at 3:00 PM ET
* January 29, 2025 at 3:00 PM ET

To register for these webinars, please click here [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e1458351a8580cc4163edc56442d69948a81dad50e339e801354aa5be0d5171dfaa93d497874660aaf62d01eeef902318763ea30cb628526c11688 ]*. *After registering, you will receive a confirmation email containing information about joining each webinar.To access the previous recordings and transcripts for the Marketplace webinars, please click here [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e145833c435302dbb2833b10aaacd5b9f261d2642e20a3c82fbd7357f8d40009a13863fb4e69fb484905438d8dd183dab23e91a1b36a0bdf1825f4 ].

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AVAILABLE PARTNER RESOURCES

Check out our Partner Tools and Toolkits [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e1458312466bdab6b759107d7e293169a5af9b4f19b8bd619e267fc35faf3a8896db523135ad7895ed06ac5f0b914b0b48cc4858006f8b87a8cc23 ] webpage today! It includes a wide range of materials, including:


* Order Free Educational Materials [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583dae8000414d8170d8853d45ba7d7c29435970156e02f2bfeb661acf7066a37a08eb30c7cb8741e16832adaf0c87a9b2c841db65bca3e96c6 ]: Order products at no cost and have them shipped directly to your organization.
* Downloadable Materials [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583e91a507ea911daedcd7e3d3bad856453030b5af6b1740abd171c084d8f7f569fb3ee587f87c05c561c7f8246d6fcdec7e3b4a9cbf7e661d9 ]: The materials include Marketplace promotional and customizable materials in various languages. Resources available include talking points, reference sheet, social media toolkit, graphics, and other promotional materials.
* Virtual Event in a Box [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583df0f6885784986f0305a68b2fae6642bf1761b02bbbdb641ce737b6b3953d3e6fbd9c4c293408f7cd86b3ccf9b02f550d7f2a40a8e1a9fca ]: The box includes instructions and links to Marketplace promotional materials in various languages to use at outreach and educational events.
* Reference Sheet [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e145837d57177fb137bcf28c51194756e2b1cb316f952a7ab69c7b0a4f534f14e9a66a01f9573aac39c4d7f1fbea139cc85ef10a6754b028b8d9a3 ]: This document highlights resources to share with your partners.
* Talking Points and Frequently Asked Questions [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583ffd16509a042671136cf16e8525a75836761a8a5a79ed4f954eef75f06e748aed1980c659bb101e4e22a3723e34def61f4b4f89e0ea40ef7 ]: This document includes Marketplace Open Enrollment talking points and frequently asked questions to use for communicating with people in your communities.
* Apply to Become a Champion for Coverage [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583d7a326ee3ccb9461260ee187afd24f66fbb77827601fce54c87cc6aec62402c0da1f2b73998db99ecd412fbd2daab8554000dc2af7c68cc1 ]: Encourage other organizations in your area to become a Champion for Coverage!
* List of Champions for Coverage (XLSX) [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e145831222e12a433bd033a6fe361ed0928115162c38ca4029faca216fc67cffe598d0081f8790cd91e472b149ae47e9d28f884d5f5b038c0dfc68 ]: Use this document to help identify Champions for Coverage near you to further promote the Marketplace.
* Looking for materials in other languages? Click here [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e1458305019aa32ffafc49044d5e8899e8937020f5d8756831ba0a8b720157737d429c0f572eba949efc7a21dbcc5d47cf72ada89b826d042fa4fa ]

AVAILABLE CONSUMER RESOURCES

* Consumers can apply for health coverage: HealthCare.gov [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583746cb747b007fa8aba4a80b4f9e079cedba48c9f0aec46173dd0f476e9c2a0838de8719655f08b38cd3172f8acb41bd76dfa8a4f167fd6a1 ]and CuidadoDeSalud.gov [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e1458304eea515eb9423d91f385ea12aee914a6e0ed905b3d0628943ea69a74909352be0bcec494d629c76cccbe2aefeabed3b50fbe4171dd00837 ]
* Find Local Help [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e1458387fea357b9cf033c7304466517e79f9c58144492a8af4dd9493672d929e7c614a3e6de25970257408e885010c697fb21daadc6b365aab454 ] (Navigators, Certified Application Counselors, Agents & Brokers)
* 24/7 HealthCare.gov [ https://click.partnership.cms.hhs.gov/?qs=efbcd12b14e14583746cb747b007fa8aba4a80b4f9e079cedba48c9f0aec46173dd0f476e9c2a0838de8719655f08b38cd3172f8acb41bd76dfa8a4f167fd6a1 ] Call Center: 1-800-318-2596 with assistance in over 200 languages, TTY: 1-855-889-4325

We are here to help! Partners may contact us at Partnership@cms.hhs.gov <partnership@cms.hhs.gov?subject=>. Champions for Coverage can contact us at any time at Champion@cms.hhs.gov <Champion@cms.hhs.gov?subject=>. Assisters can contact CMS at cacquestions@cms.hhs.gov <cacquestions@cms.hhs.gov?subject=>_._Thank you – let’s get folks enrolled and covered!




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