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Successful outreach and education events can help you reach more consumers



Health Insurance Marketplace

July 17, 2024

Plan Outreach and Education Events and Reach Consumers

Plan Outreach and Education Events and Reach Consumers

Hosting outreach and education events in your community is one of the most effective ways to help more people obtain quality, and affordable health coverage. These events are important because they help consumers understand their options, create opportunities for you and your organization to connect with the community, and increase awareness about Marketplace coverage, Medicaid, or other coverage types.



Connecting with those in your community and organizing these events can be a daunting task if you’re not sure how to get started. Check out these best practices for creating successful outreach and education events:

Best practices for creating successful outreach and education events

As you plan your outreach and education event, you can refer to the *Creating Outreach and Education Events Job Aid* [ https://www.cms.gov/marketplace/technical-assistance-resources/creating-outreach-education-events-job-aid.pdf ] for more information on building strategy, types of outreach events, evaluating the success of your event, and more. This Creating Outreach and Education Events Webinar Deck [ https://www.cms.gov/marketplace/technical-assistance-resources/creating-successful-outreach-events.pdf ] can also help you as you begin your planning.


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*"Have questions? "*"Certified Application Counselors (CACs) should contact the CAC mailbox at CACQuestions@cms.hhs.gov, EAPs should contact ""EAPQuestions@cms.hhs.gov" <EAPQuestions@cms.hhs.gov>"_,_ and Navigators should reach out to their Project Officer."




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